Oceanic Releaf

Oceanic Releaf Brand Support

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Who is
Oceanic Releaf?

Oceanic Releaf is a cannabis licensed producer based in Burin, Newfoundland with 9 retail locations across the province. Oceanic produces and retails premium cannabis products to suit every taste.

Objective

Oceanic Releaf aimed to strengthen its brand identity, widen its reach on social media, and assist other cannabis brands in entering Canadian markets, all while following Cannabis Act marketing regulations.

The first objective for Oceanic Releaf was to create engaging and regulation-compliant content that resonated with their target audience, effectively showcasing the unique qualities of each brand.

This initiative primarily focused on designing compliant content and nurturing a robust social media following for Oceanic Releaf’s three distinct house brands:

  1. Oceanic Premium Craft, a premium brand offering craft grown strains
  2. Seaweed, a fun 90’s inspired brand offering rotating SKUs
  3. Booty, a pirate themed value brand

In addition to their existing brands, Oceanic brought in US cannabis brands Tical and Higgs. Mixed Sweet Media assisted with transitioning their marketing material to be compliant in the Canadian market.

 

Services Rendered

  • Brand Development
  • Photography
  • Tradeshow Booth Design
  • Promotional Print Material
  • Graphic Design
  • Social Media Management
  • Content Calendar Management
  • 400% Increase in Social Media Followers.
  • 20% Engagement Rate on Social Media.
  • Developed a Library of Content for Multiple Marketing Channels.